State officials are launching a new effort they hope will encourage companies to start carrying a state logo on their products. The royalty-free licensing program called “By Colorado” is for businesses and others interested in including the new logo in marketing.
Millet, long an ingredient in bird feed, could be the next food to capitalize on the heritage grain trend.
Heritage grains are trendy. Walk through a health food store and see packages of grains grown long before modern seed technology created hybrid varieties, grains eaten widely outside of the developed world: amaranth, sorghum, quinoa.