Some 400 Colorado health care leaders heard a call Thursday for a tax on sugared drinks as a means of reducing obesity – and raising revenues.
A tax of one cent per ounce would raise the price of a two-liter bottle by 67 cents. That could as much as double the price of a bottle.
The higher price would prompt consumers to reduce their buying by 10 to 23 percent, Yale University food expert Kelly Brownell told the Colorado Health Symposium in Keystone.