Originally published on Mon October 15, 2012 9:02 am
Credit Pablo Martinez Monsivais / AP
No one said it would be easy to sell kids on quinoa and kale, but an invitation to the White House's first Kids State Dinner today, complete with fresh fruit topiaries and balloon animals, turned out to be just the ticket for some.
With an endorsement from first lady Michelle Obama for its effort, Walt Disney Co. confirmed this morning that it is going to apply new standards to food ads aimed at children and their families during programming for kids. The entertainment giant says it will try "to inspire kids to lead healthier lifestyles."
Credit Timothy Cipriano / New Haven Public Schools
For millions of American children, the end of the school year means the end of free and reduced-price lunches that fill the gap between their appetites and their families' budgets. It's not that meals aren't available during the summer – they generally are, thanks to the U.S. Department of Agriculture's Summer Food Service Program. But getting kids to show up for those meals is harder than you'd think.
One of the first things Michelle Obama did as first lady was to dig up part of the beautifully manicured South Lawn of the White House and plant a vegetable garden. The garden was just one of Obama's many efforts to encourage Americans to eat nutritious food and live healthier lives. Her latest project, a book called American Grown, is a diary of that garden through the seasons and a portrait of gardening in America, past and present.
Surely you've noticed the proliferation of certifications advertising farmers' and food companies' virtuous commitments to fix the environment or promote health. These seals can reassure, but the sheer volume of them can also confound. How to choose between grass-fed, organic, hormone-free or free range?
Now imagine that you have to feed 50 million people a day in 80 countries around the world. And every day more of those people are demanding that the food you serve them be organic, gluten-free, or fair trade.