As advertisers continue to bail from "The Rush Limbaugh Show" after the host called a law student a "slut" and "prostitute," the superPAC supporting GOP presidential candidate Newt Gingrich has essentially doubled down.
Gingrich himself has denounced Limbaugh's remarks, but it hasn't cooled the pro-Gingrich group Winning Our Future.
While the controversy continues to swirl around radio talkmeister Rush Limbaugh and his admittedly inappropriate comments about Georgetown Law Student Sandra Fluke, an analysis from the left-leaning Brookings Institution adds an economic twist to the debate over coverage of contraception.
An increasing number of corporations have announced that they will no longer advertise on the show of the undisputed king of political radio talk, Rush Limbaugh, in the wake of caustic and sexually charged comments he made about a Georgetown Law student.
An apology over the weekend failed to quell the controversy, as both corporations and conservative commentators denounced Limbaugh's latest provocative remarks. It is far from his first such episode. Part of Limbaugh's appeal involves getting listeners to tune in to hear just what shibboleth-bursting thing he'll say next.
Update at 6:08 p.m. ET. USA Today's On Politics blog reports that both Sears and Allstate are distancing themselves from Limbaugh as well. Both firms said their media buying firms bought space on the show, today, but they have instructed them not to continue.